When it comes to marketing your rental property in Auckland, there are definitely some strategies which work better than others. We’ve made a list of some of the best and easiest ways to market your rental, helping you get the great tenants you really want! Find out how now!
When it comes to marketing your rental property in Auckland, there’s one major factor to consider: your competition! You and every other Auckland landlord want to attract the right tenants and with plenty of rentals available, tenants can pick and choose. That’s when marketing your rental property correctly becomes vital. As the North Shore and Rodney area’s favourite property managers, we’ve got a few ideas to share with you on how you can do this successfully.
Top Tips on Marketing Your Rental Property
Auckland is a big place and it offers tenants plenty of rental property options. To attract the right tenants, you need to increase your property’s desirability. While this is easily done through performing regular maintenance and being responsive to your tenant’s needs, it’s also about marketing your rental property. You need to position it in such a good light that it stands out from your competition and here are a few ways you can do this:
- Make an advertising plan – do your research and find out where the majority of vacant rentals are listed, such as TradeMe or in the local newspaper. Aim for a mixture of both traditional print and online options.
- Schedule open home times – rather than show individual tenants through, why not schedule open homes at times which suit you?
- Chat with old tenants or ones about to shift out – often you can get good referrals from previous tenants, which saves you on advertising costs.
- Consider video – why not take a video of your rental and share it on local social media pages?
- Keep it clean – even if your tenants left your rental clean and tidy, consider having it professionally cleaned and spruced up before marketing your rental property.
- Take great photos – a picture says a thousand words and wide-angle lenses can capture even more! If you are able, investing in professional photos of your rental mean you can reuse them at the end of each tenancy for new advertising.
- Price your property for the market – too low and your rental could give the impression something is wrong with it. Too high and no one will be interested in it. Your best bet is to have a professional rental appraisal done by experienced property managers.
- Promote your uniqueness – what makes your rental stand out above the one down the road? The character of your property, it’s amenities or even being pet friendly are things prospective tenants are looking for.
But by far the easiest and most stress-free way to market your rental is to have us do it for you! Focusing on managing properties for home owners throughout the North Shore, Hibiscus Coast, Albany, Remuera, Dairy Flat and Central Auckland, we’re here to help you too! Get in touch with our team today and let’s get your home rented.
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